Art and Industry 380, February 1958

Information

Content includes:
Techniques & The Designer
The Art of Packaging 4: Creating The Carton by Frank R. Dellar, AM.Inst.BE, FCCS, M.Inst.Pkg.
The Creative Mind in Advertising 13: Jack Beddington, CBE by Mary Gowing, FIPA
New Products & Presentation
The American Scene: People and Packaging
The Autoperspect Apparatus
Product Promotion Techniques 2: Showcards, Short Runs & Silkscreen
A Key-In-The-Knob Lock for UK Designers

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Art and Industry 380, February 1958
Art and Industry 380, February 1958
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
More graphic design history articles

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Giovanni began his work with Olivetti in March 1938, and his work was showcased in various exhibitions and had a clear distinctive style that amplified the Olivetti brand image. His design defined the company’s visual image, and the iconic geometric designs are still as powerful and engaging today as they were in the 1950s.

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A short essay and scanned advertising from Swiss Industrial Graphic Design. A rare book focused on effective industrial promotion authored by Hans Neuburg. The design of the book is credited to Hans Neuburg and Walter Bangerter.

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Beyond being mere artefacts of design, these examples encapsulate the dynamic changes Japan was undergoing during this period. The design output of this era not only served commercial purposes but also became a powerful medium for expressing these societal shifts.

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The designer is unstated on these postcards, which were designed during the mid to late 1970s, but these playful illustrations alongside what looks to be Frankfurter Bold definitely fit the criteria of friendliness and efficiency