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Gebrauchsgraphik, 06, 1943/44. Cover design by Walter Riemer
Gebrauchsgraphik, 06, 1943/44. Cover design by Walter Riemer
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From the design archive:
From the design archive:
From the design archive:
From the design archive:
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Among the young graphic artists of Berlin, who set to work after the war, Hans Adolf Albitz and Ruth Albitz-Geiß can claim special attention. In a short time, at a period when economic conditions were pretty unfavourable, they worked themselves so to the fore that their names came to mean something in Berlin publicity, and in western Germany their posters are known and appreciated, too.

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Bäumer gave the company a unique brand image amplifying its graphical image after a time of post-war economic recovery. This style of advertising composition can be seen across many 1960s campaigns, especially from other German designers such as Anton Stankowski.
Oskar Reiner advertisements for Opel distinguish themselves by clarity and visually appealing conception.
"Rudy is one of the unsung pioneers of American mid-century modernist graphic design. He had a unique and definitive point of view that was really never celebrated. This may have been attributed to his strict adherence to the formal principles of modernism and the International Typographic Style."