Gebrauchsgraphik, 1, 1961

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Content includes:
Eberhard Hölscher – Felix Müller • Advertising and Exhibition Design
Armin Eichholz – European Record-Cases
Hans Kuh – Old New Years’s Greetings from Amsterdam
Alf Kayser – French Elegance in London
Hans Kuh – Herb Lubalin, New York, American Advertising Art
Eberhard Hölscher- Anton Wolff • Posters, Prospectuses, Catalogues
Remigius Netzer – The Pigeons of San Marco
Ludwig Ebenhöh – Bosc Cartoons
«Dominante», a Type of the Typefoundry
Ludwig & Mayer, Frankfurt on Main

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Gebrauchsgraphik, 1, 1961
Gebrauchsgraphik, 1, 1961
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I have known Rob for over a decade and I have been a huge admirer of his work. He specialises in reverse gilded glass sign making, typographic murals and traditional sign-writing.

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Victorian Graphic Design left a mark on both British and American design history. In Britain, the ornate embellishments served as a symbol of prosperity and cultural values. Meanwhile, America embraced the combination of various design elements to navigate the complexities of a rapidly changing society driven by industrialisation and consumerism.

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As part of their marketing strategy, Kast + Ehinger, commissioned a selection of German designers to produce advertisements aimed at the design industry. I have scanned in quite a lot of their advertising matter, all of which were back-page advertisements from three German design magazines. Der Druckspiegel, Gebrauchsgraphik and Graphik – Werbung + Formgebung.

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The Best Swiss Posters Award was an annual competition, judged by a Swiss Jury. They selected a range of posters, showcasing a range of poster styles from completely typographic designs such as the work of Robert Büchler, to the illustrated posters of Donald Brun.