Hans Neuburg

Graphic Design in Swiss Industry, ABC Verlag, 1965

Information

The definitive volume on functional graphic design for Swiss industry by Hans Neuburg. Profusely illustrated with 500 examples in b/w and color with accompanying text by author, publisher and Max Bill. Part of the important ABC Verlag series and one of the hardest volumes to find.

Details

Linked Information

Graphic Design in Swiss Industry, ABC Verlag, 1965
Graphic Design in Swiss Industry, ABC Verlag, 1965
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
From the design archive:
More graphic design history articles

Members Content

The Bauhaus approach to design emphasised simplicity, functionality, and the integration of modern technologies and materials. A century later, many of the principles taught at the school remain fundamental to contemporary design practices.

Members Content

Blase’s long-term clients were Staatstheater Kassel (Kassel State Theater) and Atlas Films. Karl Oskar Blase produced countless posters for these two organisations. It’s not surprising considering Blase designed posters for the Staatstheater for twelve years between 1966 and 1978. 

Members Content

Stephan Kantscheff (Stephan Kanschev) was a Bulgarian artist born in Kaefer, Todental. His colourful palette and joyous, folk-esque illustrations won him many commissions and his work was celebrated for both its quality and social significance.

Members Content

A 1,500 essay on the transformative era of graphic design from the 1970s to the 1990s. Moving beyond the constraints of modernism, designers like Wolfgang Weingart and April Greiman redefined visual communication through bold experimentation with type, colour, and early computer graphics. This essay highlights how postmodernism and New Wave design introduced complexity, individuality, and digital innovation in to graphic design.