Graphis 175, 1974

Information

Content includes:
Advertising for Jeans, by Hans Kuh, Zurich
Japanese Packaging Design, by Shigetaka Saito, Tokyo
Seymour Chwast: A Hundred Heads, by Jerome Snyder, New York
2nd World Animated Film Festival in Zagreb 1974, by Bruno Edera, Geneva
Vasarely III, by Stanley Mason, Zurich
Wilhelm Neufeld, by Peter Willberg, Frankfurt/M.
Hans Hillmann – Picture Stories, by Hans Kuh, Zurich
Beato di Liebana, by Stanley Mason, Zurich
Roberto Lanterio: Drawings, by Bruno Munari, Milan

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Graphis 175, 1974. Cover design by Seymour Chwast.
Graphis 175, 1974. Cover design by Seymour Chwast.
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From the design archive:
From the design archive:
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Dick Elffers, had been the chosen designer for the printed matter of the Holland Festival for much of the festival's years, he used a painterly style for his work with the festival between 1954 and 1965 and later a more abstract style between 1969 and 1972. As well as publicity design, Elffers was commissioned to design the summer stamps to promote the Holland Festival in 1972.
Unit Editions launches Fred Troller Design on Volume – the first comprehensive survey of the work of a pioneering designer who brought Swiss modernism to America in the 1960s, via influential projects for clients including IBM, American Airlines and Geigy.

Members Content

In my previous article about the design work produced for Insituto di Tella, I touched upon the artists Juan Carlos Distéfano, Ruben Fontana and Juan Andralis. After further research, I found a suite of other designs they had produced, including exhibition posters, concert programmes and record sleeves.
Last month (March 2022), I spoke to over fifty Graphic Design undergraduates about the archive and my passion for design history, after which the students had full access to items in the collection and participated in discourse amongst their peers and lecturers. As part of their critical studies unit, the students will be producing essays and content related to the impact, history and aesthetics of selected artefacts.