Willem Sandberg - Dutch Designer and Illustrator

Picasso: Guernica. Met 60 studies en varianten, Stedelijk Museum, Amsterdam, 1956

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Stedelijk Museum (Catalogue 147). Designed. by Willem Sandberg

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Willem Jacob Henri Berend Sandberg, commonly known as Willem Sandberg, was born in 1897 in Amersfoort, Netherlands. In 1945, Sandberg became the director of the Stedelijk Museum, where he was responsible for artists and art forms, designing many of the museum's catalogues, posters, and exhibitions using his typographic experiments. He designed around 380 posters and over 250 catalogues and also collaborated with other designers, including Otto Treumann and Dick Elffers.

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Picasso - Guernica. Met 60 studies en varianten, Stedelijk Museum, Amsterdam, 1956
Picasso – Guernica. Met 60 studies en varianten, Stedelijk Museum, Amsterdam, 1956

 

Picasso - Guernica. Met 60 studies en varianten, Stedelijk Museum, Amsterdam, 1956
Picasso – Guernica. Met 60 studies en varianten, Stedelijk Museum, Amsterdam, 1956

 

Picasso - Guernica. Met 60 studies en varianten, Stedelijk Museum, Amsterdam, 1956
Picasso – Guernica. Met 60 studies en varianten, Stedelijk Museum, Amsterdam, 1956

 

Picasso - Guernica. Met 60 studies en varianten, Stedelijk Museum, Amsterdam, 1956
Picasso – Guernica. Met 60 studies en varianten, Stedelijk Museum, Amsterdam, 1956
Willem Jacob Henri Berend Sandberg, commonly known as Willem Sandberg, was born in 1897 in Amersfoort, Netherlands. In 1945, Sandberg became the director of the Stedelijk Museum, where he was responsible for artists and art forms, designing many of the museum's catalogues, posters, and exhibitions using his typographic experiments. He designed around 380 posters and over 250 catalogues and also collaborated with other designers, including Otto Treumann and Dick Elffers.
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His distinctive style echoes the artistic expressions of fellow Italian designers Giovanni Pintori and Erberto Carboni. Tovaglia's mastery in taking concepts and translating them into visually compelling narratives is evident in this selection of advertisements I have scanned from Gebrauchsgraphik, 10, 1955.

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In December 1924, the Netherlands introduced children's stamps (Kinderzegels). Over the years, these stamps have featured designs by some of the most prominent Dutch designers, including Gerard Kiljan, P. Koch, Gerrit Noordzij, Otto Treuman, Robert Deodaat Emile ‘Ootje’ Oxenaar, Dick Bruna, Jan van Toorn, and Karel Martens.
Elizabeth Resnick is a Professor Emerita, former chairperson of the Graphic Design Department, and current part-time faculty at Massachusetts College of Art and Design, Boston, Massachusetts, since 1977. She ran her own independent Boston design studio from 1973 to 1996, working with many high-profile clients and is a passionate design curator who has organized seven comprehensive design exhibitions. I interviewed Elizabeth about her journey in the field, her early influences and some of the many items in her collection.