Pirelli, Rivista d’informazione e di tecnica, vol 22, no 1-3, 1969

Information

‘Renato Guttuso, a great friend of Arrigo Castellani, dedicated this drawing to his memory. Of Castellani, who passed away last December, who was director of the magazine as well as head of the Press and Advertising department of Pirelli, the magazine features a series of articles, testimonies and memories of friends and collaborators, accompanied by extensive documentation on his activities.’

Details

Linked Information

Pirelli , Rivista d'informazione e di tecnica, vol 22, no 1-3, 1969. Cover design by Renato Guttuso
Pirelli, Rivista d’informazione e di tecnica, vol 22, no 1-3, 1969. Cover design by Renato Guttuso
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
From the design archive:
More graphic design history articles
I have known Rob for over a decade and I have been a huge admirer of his work. He specialises in reverse gilded glass sign making, typographic murals and traditional sign-writing.
Founded in 2015, Triest Verlag für Architektur, Design und Typografie have published notable works on graphic design history, including biographies of Othmar Motter, studies on Eugen Gomringer’s typography and poetry, Ernst Keller’s teachings. Thier latest book The Birth of a Style, focuses on the influence of the Basel Educational Model on the evolution of Swiss graphic design into the renowned international style.

Members Content

As part of their marketing strategy, Kast + Ehinger, commissioned a selection of German designers to produce advertisements aimed at the design industry. I have scanned in quite a lot of their advertising matter, all of which were back-page advertisements from three German design magazines. Der Druckspiegel, Gebrauchsgraphik and Graphik – Werbung + Formgebung.

Members Content

The identity manual consisted of 130 pages of information and brand usage with Arie J. Geurts heading up the project as design director, (who later headed up his own design studio in Los Angeles). The identity uses minimal colour and focuses on a consistent brand blue in all communications.