Walter Allner

Publimondial 10, 1947

Information

Content includes:
Le Salon De L’imagerie
Czechoslovakia Fights for The Life of Its Children by H. Frankl.
Jacques Nathan Garmonds by Marcel Zahar.
The Great White Way by Ernst Lehner.
Film Posters For Ealing Studios by Heir Steiner. A. G.
Vérité Au Dela, Erreur En Deça A True Or Not ? by R. L. Dupuy.
Berber Jewels by B. C.
Book Jackets.
Panneaux Décoratifs De Hans Erni * Decorativ Panels.
Matin Gris * Grey Morning. D. Combette.
Couverture En Couleurs De F. Butz * Coloured Cover.
Concours D’affiches De La Sabena * Sabena Poster Competition.
Annonces Américaines * American Advertisements.
Couvertures De Catalogues * Catalogue Covers.
Le Cinquantenaire De Bodden Et Dechy A Bruxelles *
The Fifty Years Of Bodden Et Dechy
Chromatic Scale
Etalages Belges Et Tchécoslovaques * Window Displays.
Bibliography,

Details

Walter Allner studied at the Bauhaus from 1927 to 1930 under renowned figures like Moholy-Nagy, Kandinsky, and Klee. In 1933, he became Jean Carlu's assistant in Paris before founding his own advertising agency, Omnium Graphique, and serving as art director of Formes. He exhibited as a free artist in Paris and was active in the Salon des surindépendants and the Salon des réalités nouvelles. Allner was the Paris correspondent for Graphis magazine from 1945 to 1948 and co-directed Editions Parallèles. In 1948, he founded and edited the International Poster Annual until 1952. After moving to the U.S. in 1949, he freelanced before joining Fortune magazine in 1951, where he became assistant art director. He also consulted for major clients like Johnson & Johnson, IBM, and the Museum of Modern Art.

Linked Information

Publimondial 10, 1947. Cover design by Walter Allner
Publimondial 10, 1947. Cover design by Walter Allner
Walter Allner studied at the Bauhaus from 1927 to 1930 under renowned figures like Moholy-Nagy, Kandinsky, and Klee. In 1933, he became Jean Carlu's assistant in Paris before founding his own advertising agency, Omnium Graphique, and serving as art director of Formes. He exhibited as a free artist in Paris and was active in the Salon des surindépendants and the Salon des réalités nouvelles. Allner was the Paris correspondent for Graphis magazine from 1945 to 1948 and co-directed Editions Parallèles. In 1948, he founded and edited the International Poster Annual until 1952. After moving to the U.S. in 1949, he freelanced before joining Fortune magazine in 1951, where he became assistant art director. He also consulted for major clients like Johnson & Johnson, IBM, and the Museum of Modern Art.
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
From the design archive:
More graphic design history articles
IBM puts a premium on functional design, forms and colours which make it far easier for the potential customer to gain an insight. In this respect the IBM methods are exemplary. The IBM already opened studios of artistic and graphic design for its German and Italian offices and a few years ago another such studio was established in Paris. Frank René Testemale was entrusted with its organisation and was appointed its business and art director.

Members Content

A collection of letterpresses German brochures from 1959/1960 designed by Hans Geipel for Süddeutsche Rundfunk (SDR), the South German Radio Network based in Stuttgart.
An article by Jan Tschichold illustrated with examples of publicity produced by Brann of Zürich.
The graphic designer had to create a series of ads whose new publicity effects were to confirm or accentuate the already existing • image • of the paper. In this case, the planning was not based on a would-be psychological analysis of the reading public.