Helmut Schmid - Graphic Designer - Germany

Schmid Typography, Graphicsha, 2022

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Schmid Typography, Graphicsha, 2022
Schmid Typography, Graphicsha, 2022

 

Schmid Typography, Graphicsha, 2022
Schmid Typography, Graphicsha, 2022

 

Schmid Typography, Graphicsha, 2022
Schmid Typography, Graphicsha, 2022
More graphic design artefacts
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From the design archive:
From the design archive:
From the design archive:
More graphic design history articles

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KLM's brand evolution by Henrion Design Associates. Founded in 1919, KLM is the world's oldest operating airline. In 1961, Henrion Design Associates redesigned the iconic brand, overcoming challenges of standardisation and outdated aesthetics.

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Advertisements from post-World War II Britain for British Aluminium Company. Designs by Abram Games, Tom Eckersley, FHK Henrion, Pat Keely, and James Hart, who collectively crafted over 100 four-color and 300 black-and-white advertisements.
I have been reproached for this, and I will surely be reproached again. I have also been reproached for reading more and more obscure works whose readership must be limited to a handful of specialists and a few hobbyists like myself. It’s a heavy passion or a passion that sucks.

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Many influential British designers have made their names in the history books. Abram Games, Alan Fletcher, Tom Eckersley and Derek Birdsall, to name a few. But one designer that has always influenced me, not only as inspiration from their design output, but as an example of the role of a designer and the importance of having strong ethics, is Ken Garland. He is known for his innovative and socially responsible approach to graphic design and his involvement in the design community through his teaching, writing and activism. In the second instalment of this series, I will discuss Ken Garland's magazine work from my collection.