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Gebrauchsgraphik, 2, 1964
Gebrauchsgraphik, 2, 1964
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From the design archive:
From the design archive:
From the design archive:
From the design archive:
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"Rudy is one of the unsung pioneers of American mid-century modernist graphic design. He had a unique and definitive point of view that was really never celebrated. This may have been attributed to his strict adherence to the formal principles of modernism and the International Typographic Style."
"Talking about myself as a designer is something that requires a powerful dialogue with my life experiences. In a radical way, I apply an exercise in which design forms become projections of life, extensions of meaning that constantly involve senses."

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Omnibus was Published by the journalism working group of the Technical University of Braunschweig. A square publication measuring 290mm. The publication included features on politics, arts and culture. With advertisements carefully selected to be in keeping with the visual aesthetic. Content also included exhibition information and a fine example of concrete poetry, among artists such as Schröder-Sonnenstern and Sine Hansen.
“They’ll never stand for that” and “It’s too modern” are, as George Plante aptly puts it, the restraintive thoughts which beset a commercial artist who tries to let himself go.