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Graphic Design History from Design Reviewed
Colin Forbes- Graphic Designer - UK and America

Advertising Review Brochure 1955 – 1

Information

Details

  • Format: Brochure
  • Designer/s: Colin Forbes (Art editor)
  • Year: 1955
  • Client/Publisher: Advertising Review
  • Size: 140mm x 215mm

Linked Information

Advertising Review Brochure 1955 - 1
Advertising Review Brochure 1955 – 1
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Die Schönsten Deutschen Bücher 2021 / The Best German Book Design 2021, Stiftung Buchkunst 2021

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  • Year: 1967
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  • Designer/s: Rolf Henning
  • Year: 1954
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Typographica, New Series 15, 1967

  • Format: Magazine
  • Designer/s: Herbert Spencer
  • Year: 1967
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An advertising programme is fully integrated only when its effect is powerful enough to play a major part in determining a corporate image. Geigy advertising is an example of this successful integration.
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The advertising has a certain contrast of hand-drawn and mechanical. Produced entirely in black, it reminds us that the absence of colour can be highly effective. Hans Michel and Günther Kieser's illustrations bring a sense of both playfulness and a stylistic approach to a corporate client.

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