Graphis 116, 1964

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Content includes:
Adolf Wirz, Zürich: Art Directors Club of New York. 43rd Annual Exhibition of Advertising and Editorial Art 1964
Michel Ragon, Paris: Recent Examples of the Integration of the Arts
Elaine L. Johnson, New York: The Museum of Modern Art, New York. Contemporary Painters and Sculptors as Printmakers
Carlos Nieto, Madrid: Fernando Olmos
Juan Perucho, Barcelona: José Pla-Narbona
Stanley Mason, Zürich: English Merchants’ and Tradesman’s Marks
Nanine Bilski, New York: Norman Lalibarté. Banners
Eduard Prüssem, Köln: Donkey Post
Stanley Mason, Zürich: Towards an International Symbology
Margit Staber, Zürich: Icograda. First Congress, Zurich, 1964

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Graphis 116, 1964. Cover design by Eduard Prüssen.
Graphis 116, 1964. Cover design by Eduard Prüssen.
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Yoshio Hayakawa is one of Japan’s most influential post-war poster designers. His work represents a fusion of traditional Japanese art and European modernism often using soft, poetic brushstrokes and refined colour palettes and capturing the elegance of Japanese aesthetics while integrating the clean lines and bold visual language of Western design.

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Victorian Graphic Design left a mark on both British and American design history. In Britain, the ornate embellishments served as a symbol of prosperity and cultural values. Meanwhile, America embraced the combination of various design elements to navigate the complexities of a rapidly changing society driven by industrialisation and consumerism.
A few years ago the publicity department of Siam di Tella found a collaborator who early in his studies of architecture was attracted by the problems of visual art. His name is Guillermo González Ruiz he was born in Chascomus (Province of Buenos Aires) in 1937. Between 1957 and 1960 he received 18 awards in poster competitions, some of which were of particular importance.

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As a chemist, I have an obligation to be curious – I grab a stack of our chemical journals and start with the advertising section. I start it, the walk through the sand. I don’t want to deny some oases. But soon I’m bored and tired.