Monotype Newsletter 89, July 1971

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Monotype Newsletter 89, July 1971
Monotype Newsletter 89, July 1971
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A fantastic example of Swiss design for brand systems is the brand and advertising by Siegfried Odermatt commissioned by Grammo Studio in Zurich.
Armin Hofmann's publicity for the Stadttheater Basel. The client, in this case, the Municipal Theater of Basel, refused to listen to narrow-minded critics, in spite of the fact that as a state-subsidized enterprise it is accountable to public opinion.
Unit Editions launches Fred Troller Design on Volume – the first comprehensive survey of the work of a pioneering designer who brought Swiss modernism to America in the 1960s, via influential projects for clients including IBM, American Airlines and Geigy.

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The 1960 awards presented 420 poster entries from Swiss designers. Notable winners included Robert Büchler's typographic poster for the Museum of Applied Arts Basel and J. Müller-Brockmann’s Der Film poster for the Museum of Applied Arts and Gerstner + Kutter's asymmetric typographic poster for National-Zeitung SA Basel.