Graphis 249, 1987

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Content includes:
Willy Fleckhaus: The modern master of magazine design.
Vigon Seireeni: New wave design in California.
Photographis ’87: A preview of the new international yearbook of photography.
Stephen Alcorn: Old world woodblock art succeeds in the new world.
Dan Weaks: The timeless journey of an extraordinary photographer.
Absolut Vodka: About that absolutely fantastic Absolut advertising.

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Graphis 249, 1987
Graphis 249, 1987
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Wolfgang Bäumer's advertising design for Bayer, Klöckner Works and the Lottery. His adaptable design aesthetic alongside his skills of convening messaging through visuals are fantastic examples of mid-century German graphic design.
"Rudy is one of the unsung pioneers of American mid-century modernist graphic design. He had a unique and definitive point of view that was really never celebrated. This may have been attributed to his strict adherence to the formal principles of modernism and the International Typographic Style."
Theo Häussler's commercial art is distinguished by its clear and disciplined form and its distinct advertising message.
Armin Hofmann's publicity for the Stadttheater Basel. The client, in this case, the Municipal Theater of Basel, refused to listen to narrow-minded critics, in spite of the fact that as a state-subsidized enterprise it is accountable to public opinion.