Idea 307, 2004-11

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Content includes:
Special Feature: Graphic Design in Korea / Ahn Sang-soo / When Pigs Design Vol.29 by Kyoichi Tsuzuki “A monologue of a bathhouse artist” / Invisible Language Vol.14 by Paul Elliman “World as a printing surface” / Typography Review vol. 7 “Producing the ‘Voice’ of an Organization” Text by Masahiko Kimura, Design by Yoshihisa Shirai, Supervision by Jiro Katashio / +2p [no.03] Daisuke Ueno / News + Information / Shinro Ohtake Original Serial Poster Part 10 “Fly on the Fly Spray, TANGER”Cover design by Ahn Sang-soo

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Idea 307, 2004-11
Idea 307, 2004-11. Cover design by Ahn Sang-soo
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Graphis is one of the industries most long-standing magazines. It was first published in 1944 and founded by Walter Herdeg and Walter Amstutz in Zurich, Switzerland. It was released bimonthly and was trilingual, with articles in English, French and German.

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The typographic designs produced for the National Theatre by Ken Briggs are not only iconic and depict the Swiss typographic style of the time, but remain a key example of the creation of a cohesive brand style.

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Japanese modern design was heavily influenced by European art movements, particularly modernism and the Bauhaus school. As Japan's advertising industry expanded, it increasingly drew from Western culture, especially television and film, resulting in designs that were eclectic, vibrant, and infused with modernist energy.

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As a chemist, I have an obligation to be curious – I grab a stack of our chemical journals and start with the advertising section. I start it, the walk through the sand. I don’t want to deny some oases. But soon I’m bored and tired.