Commercial Art Vol 10, No 60, June 1931

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Content includes:
Designing an Exhibition. By Douglas Tanner, F.R.I.B.A.
Venesta Exhibition Stand Competition
New Paths in Poster Work. By Jan Tschichold
Is Modern Advertising in Touch with the Public By Leslie Stubbings of Service Advertising Co., Ltd.
Michel Bouchaud
Style and the Art Director. By Walter Smith of J. Walter Thompson Company
Dudley Hardy, Masters of the Poster, 4. By Stanley Rowland
The Fashion Parlour. By A. S. Levetus
Juan Oliver. By Earle K. James
A. M. Cassandre. Poster for Wagon Lits
Michel Bouchaud. Cover of Menu Card
Dudley Hardy. Poster The Gaiety Girl
Show Card for Abraham & Straus, New York

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Commercial Art Vol 10, No 60, June 1931
Commercial Art Vol 10, No 60, June 1931
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The 1960s was an era characterised by political, social, and cultural shifts. The counterculture movement emerged as a response to the perceived failures of the mainstream establishment, sparking a wave of activism and alternative ideologies. And with these an array of printed matter. Counterculture publications, often referred to as the "underground press," became powerful platforms for dissent, expression, and the exploration of new ideas.

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A collection of letterpresses German brochures from 1959/1960 designed by Hans Geipel for Süddeutsche Rundfunk (SDR), the South German Radio Network based in Stuttgart.

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Crouwel was the successor to Willem Sandberg who used an avant-garde approach in his work, utilising torn-paper montage, mixing of sans serif and old Egyptian typefaces and often off-center positioning. Crouwel steered away from this artistic approach and implemented a cohesive design system and a strong identity that emulated the corporate identity boom of the 1950s and 60s.

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As a chemist, I have an obligation to be curious – I grab a stack of our chemical journals and start with the advertising section. I start it, the walk through the sand. I don’t want to deny some oases. But soon I’m bored and tired.