Neue Werbung, Vol 17, No 05, May 1970

Content:
As They Admit It Themselves (A Consideration of Manipulation Through Advertising and Public Relations in State-Monopolistic West Germany)
Three Types of Special Export Advertisements
Vocational School for Advertising and Design (Positive Assessment, Advisory Board, Final Projects)
German-Soviet Friendship Reflected in Our Poster Art
A Successful Advertisement Series: Modern Household, More Leisure
International PENTACON-ORWO Photo Competition
The Best Posters of 1969 (An Attempt at an Assessment After the 4th Competition “The Best Posters of the GDR”)
An Exemplary Contribution to the Lenin Year (Group Red of Studio Otto Nagel, Berlin)
Major Alert with Ferdinand (Joint Event Friedrichstadt-Palast HO Textile Retail Berlin)
Graphic Design Collective in Cottbus
The Polish Poster in the 1960s
Graphic Design in the Scientific and Technological Revolution (Conversation with Mr. Henrion, London, and Prof. Mroszczak, Warsaw)

Axel Bertram (33), Gruppe 4, designed the cover of this booklet, which refers to the 25th anniversary of Germany’s liberation from fascism on May 8th. The number 8 does not simply represent the date, but rather, encompassing the emblems of the GDR and the USSR, it forms a symbol of unity.

Details

Axel Bertram
Neue Werbung
Neue Werbung was an East German advertising trade journal published in Berlin from the 1950s, covering the theory and practice of socialist advertising design.

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Neue Werbung, Vol 17, No 05, May 1970. Cover design by Axel Bertram
Neue Werbung, Vol 17, No 05, May 1970. Cover design by Axel Bertram
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