Content includes:
Advertising Art
Copy and Graphic Designs by Franz A. BURKARD
Tourist Publicity by Ernst MoDLICH
RizzoLl-Award for German Ads
Publicity Practice
Rotogravure Posters
What is the Value of Readership Analyses?
The Boy with the Fig-Leaf
The City-Map of the Ad-Man
Public Relations in Green
Industrial Design
Prize-Winning English Designs
Exhibitions
Presentation of the GWA “The Courted Consumer”
German Food-Stuffs and Beverages in Paris
This and that
GRAPHIK-Practice: The Fluoro-Technique
Discussion on Product-Test and Ads
GRAPHIK Special News
Advertising Picture-Atlas
Cover picture was designed by HORST HERBRECHTER, FOLKWANG-SCHHOOL, Essen. It was taken from a silk-screen calendar for 1963, published by WESTFALEN-SIEBDRUCK Knaup & Co., Bünde i. W.
From the graphic design archive:
From the graphic design archive:
From the graphic design archive:
From the graphic design archive:
Design Archive Feature, Advertising Design, Members Only Content
The advertising agency played a crucial role in shaping consumer culture by acting as a bridge between businesses and the media and was stated to have started in the mid-19th century.
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Design Archive Feature, Designer Profiles, Members Only Content
Bob Salpeter was trained by Paul Rand at IBM and educated in New York, at the School of Visual Arts and the School of Industrial Art. Salpeter went on to build an extensive and impressive career working with clients such as the American Museum of Natural History, the World Golf Hall of Fame, the American Cancer Society, Scott Printing and IBM.
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Design Archive Feature, Magazines & Publishing, Regional Histories
The covers of the periodical ALMANAQUE, which was published in Lisbon, are perfect examples of this pleasure in the unusual and the force of with which all sorts of foreign influences are assimilated.
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