International Poster Annual, Arthur Niggli, 1958 | 1959

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International Poster Annual, Arthur Niggli, 1958 | 1959
International Poster Annual, Arthur Niggli, 1958 | 1959
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From the design archive:
From the design archive:
From the design archive:
From the design archive:
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Rastorfer transformed the advertising of Volkswagen and his work contrasted with that of the previously commissioned designers. It reiterates the importance of finding a designer who can transform your vision and adverting and how the significance of consistent messaging across advertisements, contributes to the creation of a memorable campaign 
Parallel Public is a new publication by Sara Blaylock, published by MIT Press. The book documents the East German artists pioneering work that made their country’s experimental art scene a form of (counter) public life.
Graphic design continues to be documented and an increase in individualised documentation and curated social media accounts are furthering our knowledge of design from a worldwide historic standpoint. I would not feel complete without the collected design that spans the shelves of my archive. It’s my identity, my passion and my hobby.

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Franco Grignani (1908-1999) was one of the twentieth century’s most important Italian graphic designers. Scanning the inner pages of Gebrauchsgraphik 04, 1962, I have managed to collate a selection of the advertisements created in the 1950s and early 1960s, showcasing his groundbreaking design work.