Content includes: Otto Stanzig; Ernst A. Spuehler, Chicago; Gifts for the Fuehrer; Pierre Fix-Masseau, Paris; Horst von Möllendorff
Featured designers include: Jupp Daehler, Pierre Fix-Masseau, Heinrich Ilgenfritz, Ernst A. Spuehler, Rudolf Schucht, Otto Stanzig, Denis Tegetmeier, Horst von Möllendorff
From the graphic design archive:
Advertising Design, Design Archive Feature, Members Only Content, Regional Histories
Ezio Bonini's work for "Società del Linoleum" in Milan, showcasing advertisements designed for various Italian newspapers aimed at expanding the linoleum market
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Corporate Identity & Branding, Design Archive Feature, Designer Profiles, Members Only Content, Regional Histories
Crouwel was the successor to Willem Sandberg who used an avant-garde approach in his work, utilising torn-paper montage, mixing of sans serif and old Egyptian typefaces and often off-center positioning. Crouwel steered away from this artistic approach and implemented a cohesive design system and a strong identity that emulated the corporate identity boom of the 1950s and 60s.
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Advertising Design, Design Archive Feature
In Rau's case, the combination of graphic design and photo produces a particularly positive result, since he uses the photo not so much as an object of representation but rather as a suggestive means of expression.
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