
Contents
Advertising Art
LUDWIG HOHLWEIN, a master in the art of poster design
Designing modern mail for physicians
Publicity Practice
The cat in television programmes
Free art in the service of industry; ESSO
A. W. FABER-CASTELL, new advertising matter
Televised publicity, and how to make it effective
Industrial Design
Professor WILS EBERT
Exhibitions
Practical guidelines for designing exhibition and fair stands
About the “outdoor publicity” theme
The magic of type faces
Advertisement picture atlas
Cover illustration “Televised Publicity” by Hans Schacht, Munich.

From the graphic design archive:
From the graphic design archive:
From the graphic design archive:
From the graphic design archive:
Design Archive Feature, Members Only Content, Poster Design, Regional Histories, Studios & Collectives
Ian McLaren and Ken Briggs produced exceptional work for a range of clients in the arts and culture sector. Their client included CND (Campaign for Nuclear Disarmament), The National Theatre and the Arts Council.
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The book "Modern Man In The Making" (1939), is a fantastic example of Neurath's work. The book uses Isotype's principles with text to illustrate complex societal issues like globalisation and war's impact on economies, prioritising visual recognition through symbols to aid in memorability—a philosophy that remains paramount in design today.
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The Utah State University (USU) houses a vast collection of Outdoor Recreation Catalogues and magazines, You can browse and search records of more than 8,000 catalogues and magazines from over 500 companies, including manufacturers like Lowe Alpine and Sierra Designs to retailers like Eastern Mountain Sports and REI.
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