Advertising Design, Design Archive Feature, Members Only Content, Regional Histories

• Switzerland
• International Typographic Style (Swiss Style)

Industrial Advertisements. A selection of works from the book, Swiss Industrial Graphic Design

A short essay and scanned advertising from Swiss Industrial Graphic Design. A rare book focused on effective industrial promotion authored by Hans Neuburg. The design of the book is credited to Hans Neuburg and Walter Bangerter.

Design Archive Feature, Members Only Content

Network Maps and Timetable Design: Navigating the Complex Cityscape

Notes on transit and network map design, including the iconic London Underground map by Harry Beck, the importance of visual clarity, and the role of accessible design in timetable design.

Design Archive Feature, Designer Profiles, Members Only Content, Regional Histories

• Italy, Switzerland
• International Typographic Style (Swiss Style), Italian Modernism, Mid Century Modernism

Walter Ballmer’s Mid-Century Italian Graphic Design

Walter Ballmer was a Swiss graphic designer born in Liestal, Switzerland in 1923. He worked across various design disciplines including advertising design, packaging, typography and exhibition design.